Oogwai Intelligence

Public data, read properly

Open analyses built from public datasets. Each one takes a question worth asking, works out what the data actually says, and shows the working. Free to read, free to cite, no form in the way.

Why we publish this

The same method, on data everyone can see

Our products read a company’s private data and answer questions about it. That work is invisible from the outside — you have to take our word for it, or become a customer.

So we do it in the open too. Public datasets, the same discipline: fetch and compute deterministically, never let a model produce a number, state the source and the reading date, and say plainly where the data cannot support a conclusion.

If the reasoning here holds up, that tells you something about the reasoning applied to your own numbers.

Coverage

  • Automotive
  • Travel
  • Media & entertainment
  • Fashion & retail
  • E-commerce
  • Financial services
  • Civic & infrastructure
  • Energy

Published and planned. If there is a public dataset in your sector that nobody has read properly, tell us.

Questions

About this series

What is Oogwai Intelligence?

Oogwai Intelligence is a series of open, data-led analyses published by Oogwai. Each piece takes a public dataset, works out what it actually says, and presents the finding as an interactive page anyone can read and check. It is not marketing collateral about our products — it is the same method we apply to customer data, applied to data everyone can see.

Is any of this behind a form?

No. Every piece is free to read, needs no email address and no account, and can be shared or cited by anyone.

Where does the data come from?

Public sources only — government records, regulator filings, official statistics agencies. Every piece names its source and reading date, and explains its method, so the numbers can be checked against the original.

Can I quote or cite these?

Yes, with attribution to Oogwai and a link to the piece. Journalists and researchers are welcome to get in touch through the contact page for the underlying figures or for comment.

How often do you publish?

Irregularly, when a dataset is worth the work. We would rather publish a piece that holds up than keep to a calendar.

Which sectors do you cover?

Travel and civic infrastructure so far, with automotive, media and entertainment, fashion and retail, e-commerce, financial services and energy planned. The method does not change between sectors — only the dataset does.

Want this on your own data?

The analyses here use public datasets. Our products do the same thing with the data your business already holds.